How a small-but-growing duck fat-fried chicken concept wants to change the face of franchising.
Roots Chicken Shak has two units, in Plano and Austin, Texas, right now. The restaurants themselves are tiny, but Chef Tiffany Derry and her business partner, Tom Foley, have grand plans to change the franchising landscape for entrepreneurs from underrepresented groups.
Derry and Foley are working to create a business model that is easy to step into for hard-working people who may not have the capital to get involved with a traditional restaurant franchise.
Derry said it is past time to shake up an industry that has been dominated by white men.
Roots Chicken Shaks are just over 300 square feet and are known for frying everything, even the croutons for the Caesar salad, in duck fat.
Here are five more things to know about Roots Chicken Shak:
5. Representation matters in the restaurant industry, Derry said. “I never saw a woman chef,” she said. “I never saw a Black-owned restaurant. I went to culinary school and I never saw one person who looked like me doing what I want to do … There’s so many talented people who don’t get an opportunity or don’t believe opportunity exists for them. We’re creating the model to show them they can own whatever it is they want to.”
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